Link management platform Bitly has launched a new tool for marketers to track campaigns across channels and optimize efforts in real-time. Called “Campaigns,” the tool is a part of Bitly’s Brand Tools ...

Bitly has just rolled out a brand new mobile site, to allow tablet and smartphone users to shorten, share and track links on the go. The HTML5 optimized version of Bitly’s webite is cross-platform so ...

The simple link-shortening service Bitly just got a major redesign. What started as a way to make long links short enough to fit into a tweet has evolved into a social link-sharing site. Bitly is ...

Bitly is best known for providing a way to shorten Web hyperlinks so they leave more room for headlines and comments in 140-character tweets on Twitter. It's still doing that, but for years it has ...

Bitly was known as the de facto Twitter link shortener back in 2008. As that business commoditized – and Twitter, Google and other platforms released their own versions – Bitly recognized its real ...

If you’ve ever shortened or shared a link on a social platform, chances are you’ve used Bitly. “We are so ubiquitous, but at the same time, people gloss right over us,” said Mark Josephson, CEO of URL ...