New research digs into how TikTok’s algorithm is personalized and how users engage with TikTok based on its recommendations. TikTok’s swift ascension to the upper echelons of social media is often ...

Forbes contributors publish independent expert analyses and insights. Jodie Cook covers AI and founder-led growth for business owners. Small businesses thrive on TikTok thanks to an algorithm that ...

The White House has answered what had been one of the major outstanding questions regarding its pending deal to transfer TikTok’s US operations to a majority American ownership group: Under the ...

A federal appeals court ruled this week that social media companies can be liable for algorithms they create to promote content to their users, raising new questions about when the companies could ...

While the creation of this new entity marks a big step toward avoiding a U.S. ban, as well as easing trade and tech-related tensions between Washington and Beijing, there is still uncertainty ...

Chinese tech giant ByteDance finalized its agreement to sell a majority stake in its video platform TikTok to a group of U.S. investors. TikTok announced on Jan. 22, 2026, that it has formed TikTok ...

A Chinese government official said the U.S. and China have reached consensus on TikTok’s U.S. operations that include licensing of ByteDance’s algorithms and other intellectual property rights. Wang ...

The measures are very similar to the provisions that Meta agreed to implement as part of its recent settlement deal in ...

Boost TikTok views with strong hooks, trending audio, fast-paced edits, and smart hashtags that help the algorithm push your ...