Bhargavi Shankar Mittalu, Marketing Manager, Mavuri. The Indian handloom saree is a story of a living legend dating to the Indus Valley Civilisation. A garment that has captured the world’s ...

In India, gynaecological cancers—predominantly breast cancer—account for nearly half of all cancers among women, according to the ICMR Report 2021. Behind the staggering numbers lies another journey ...

New Delhi: Taneira, the ethnic wear brand from the House of Tata, has introduced its festive campaign, The Gift of Pure Love, centred on the idea of gifting sarees as expressions of affection and ...

Indian culture is the saree. This timeless piece of clothing is more than just fabric, in most houses it’s a symbol of heritage passed down through generations. From grandmothers who first bought it ...

The ‘Vintage Saree’ AI trend is everywhere on Instagram, and the secret sauce is in the prompts. With the right words on Gemini’s Nano Banana tool, even a simple selfie transforms into a dramatic, ...

India is known for its diversity and variations. Every state or region is famous for its exclusive culture and rituals, from traditional attire, customs, and native languages to food and festivals.