Most audio ad spots are still sold direct, but that will change in the coming year as more companies such as Basis Technologies, The Trade Desk, SoundCloud and others expand their programmatic ...
NEW YORK, August 31, 2026--(BUSINESS WIRE)--Triton Digital, the global technology and services provider to the digital audio, podcast and broadcast radio industries, today announced a strategic ...
Amazon is letting advertisers get their audio spots in front of more ears through an expanded pact with iHeartMedia for programmatic ads. Under the deal, users of the Amazon DSP (demand side platform) ...
The digital audio market is becoming more programmatic, with dynamically inserted podcast ads leading the way. But, as programmatic buying becomes more common in audio, marketers and audio platforms ...
New forecasts point to accelerating programmatic automation and advertiser access across audio in 2025 and beyond, as the $36 billion US programmatic market expands and major tech platforms position ...
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Programmatic audio is a tough sell. Advertisers find it challenging to vet audio inventory at scale, which means most digital audio campaigns – particularly in the podcast market – are conducted via ...
At its Advance event on Tuesday, Spotify unveiled a sweeping play to make its advertising business more accessible, rolling out its first programmatic ad exchange, expanding creative automation, and ...
In today’s B2B world, programmatic display has increasingly been proving its worth as marketers take advantage of the efficiency and in-depth targeting it can provide. But another advertising channel ...
New Delhi [India], Feb 2 (ANI): Saavn has announced the launch of programmatic audio advertising in India, the newest addition to Saavn’s extensive suite of advertising technology offerings. This ...
Striving to reach users across all the available environments and devices, marketers are increasingly adopting emerging formats, such as connected TV (CTV), digital out-of-home (DOOH) and audio ads.
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