For those in marginalized religions, metaphysical stores often stand in as community centers, similar to a church or temple. They are also perceived, especially by conservative Christians, as exotic, ...

Metaphysical shops are translating online curiosity about crystals, tarot, and witchcraft into local commerce, classes, and community. In the recent hit horror movie Obsession, the main character’s ...

Ritualcravt holds more sparkly goodness than you’d expect to find inside one store — unless it happens to be an eco-craft store, where every gem, bone, fur, nest, petal and potion is the real deal, ...

On the corner of Water and Broadway sits Beads N Botanicals, a metaphysical store offering customers guidance, crystals and art. Unlike other shops in the area, the store hosts tarot card readings, ...