"Dance Moms" star JoJo Siwa opens up about growing up in the industry and reclaiming the multimillion-dollar bow empire she ...

JoJo Siwa says the younger version of herself — with all those colorful bows — is gone. "She will never come back, but I will never hate her," Siwa, 20, exclusively told Us Weekly at the Dance Moms: ...

JoJo Siwa hopes her signature bows can inspire a new generation to find "their voice and confidence". The 22-year-old star is teaming up with JennZ on a new licensing partnership to relaunch JoJo's ...

Siwa was long know for her massive "JoJo Bows" as a child Hedy Phillips is the Senior News Editor, Style at PEOPLE. She has been working at PEOPLE since 2022. Her work has previously appeared in ...

Sami Schachter grew up watching JoJo Siwa on YouTube and amassing a collection of at least 15 oversized bows in every color that Claire’s stocked. As a kid, she enjoyed Siwa’s infectious energy and ...

JoJo Siwa became known for wearing sparkles and bows, which earned her millions of dollars. But she's been experimenting with daring looks since appearing on "Dancing With the Stars" in 2021. The ...

Bow voyage. Fans describe the three-night sailing, from CocoCay and dance classes to dinner with JoJo and a concert at sea.

Before she dropped her song “Karma” on Friday, JoJo Siwa spent several weeks letting the world know that she was done with bows and glittery-y pastels. In March, she posted a parental advisory message ...