Yesterday I ventured to the tourist waterfront area of Manhattan’s South Street Seaport to have a hair makeover in an enormous tour bus. For the John Frieda Collection See For Yourself Salon Tour, a..

What it is: A collection of hair-care products from the brand John Frieda, which famously introduced the Frizz Ease Serum to frizz-battling shoppers 30 years ago. The new Dream Curls collection sees ...

Once the driving force of innovation and creativity in the premium haircare sector, John Frieda has been forced to revamp its flagship Frizz-Ease range following a recent sales slump (MW last week).