Coca-Cola’s Freestyle soda fountain looks like a fun machine offering more than 100 drink combinations. But behind the screen sits a global data system collecting information from over 50,000 machines ...

Coca-Cola’s introduction of a new type of soda fountain machine is an example of the company’s marketing innovation to drive sales.

A couple of weeks ago, I took my wife and teenage kids to the Five Guys restaurant on West Ridge Road. After ordering our burgers and fries, we went to the end of the counter to fill our cups at the ...

ORLANDO -- For the Coca-Cola Company, developing a new device to dispense its wide range of soft drinks meant big changes – for its supply chain, its distribution, its IT systems and, most importantly ...

Coca-Cola Co. will test its new Freestyle fountain dispenser at a host of Southern California restaurants, the company said Wednesday. The dispenser, billed as the “fountain of the future,” already ...

Lately, the soda competition is pretty intense. Between new, better-for-you brands trying to make a name for themselves, our favorite soda companies launching new flavors, and innovations like dirty ...

A new sugary drinks trend is bubbling up across the U.S. According to posts on social media, some gas stations and convenience stores in the south are offering a "heavy" option on their soda fountain ...