For more than half a decade, many in the TV industry have looked forward to set-top-box measurement as an elixir that would deliver better TV ratings. The theory is that if Nielsen or another ratings ...

Box rule: The name comes from the simple concept that a boat’s hull and sails must fit inside the measurements of a box. If a boat fits within the box, it meets the rule and can race without time ...

This fall the CRTC is set to hear talks from every side of the industry as it embarks on hearings associated with its Let’s Talk TV initiative. From simultaneous substitution to pick-and-pay, and ...

The CRTC has tasked the Canadian industry with creating a working group around set-top box (STB) measurement, as part of the latest round of Let’s Talk TV decisions. A new working group will be tasked ...