Willow Smith is making a strong case for colorful eye makeup once again. In a series of new Instagram Story selfies, the singer showcased an ethereal beauty look built around vibrant electric blue ...

Adding color to your eye makeup can feel intimidating, but it does not have to be. With a few smart techniques, you can wear ...

I usually like to keep my makeup routine skin-forward and minimal. A tinted moisturiser, dewy blush, and brown mascara have been my everyday formula. But when I’m in the mood to amp things up without ...

If you have brown eyes, TikTok wants you to put down your black mascara. The better option, apparently, is blue. Sure, it sounds a little bold, but the colorful swap actually has some logic behind it.

Zendaya and Jennifer Lopez just proved frosty blue shadow is perfect for summer. “Because Zendaya was wearing white, I really wanted to play in the pastel color world—we went with a powder blue from ...

Eye makeup has never exactly been known for being beginner-friendly. For years, the most coveted looks — razor-sharp wings, smoky eyes, cut creases — have also been the ones with the steepest learning ...

From how to color correct dark circles to shadow lining eyeliner, celebrity makeup artist Natasha Denona explains the steps for creating perfect eye makeup. Then there is celebrity makeup artist ...